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Compeast
Customer Data & CDP

One view of every customer, ready for your teams and your AI

Orders, browsing, support, email and app activity usually live in five different systems. We bring them together into a customer data platform: unified profiles, segments and behaviour analysis that every other AI feature, and every team, can act on.

Why it matters

The problems a customer data platform solves

The same customer is five records

Shop, app, helpdesk and email each know a different piece. Nobody sees the whole person.

AI features have nothing to work with

Recommendations, assistants and personalization are only as good as the profile behind them.

Marketing exports spreadsheets

Segments built by hand go stale the moment they are sent. Audiences should update themselves.

Decisions run on gut feel

Which customers are slipping, what sells together, where churn starts: the data exists, but not in one place.

What we deliver

A data foundation your business can build on

We work with established CDP platforms where they fit, and build a lean customer data layer on your own infrastructure where they don't. Either way you own the data.

01
Data collection and integration Event tracking on web and app, plus connectors to your commerce platform, CRM, ERP, helpdesk and email tool. Clean, consistent and documented.
02
Identity resolution and unified profiles Match guest checkouts, logins, email addresses and devices into one profile per real customer, with the history and attributes that matter.
03
Segments and audiences that stay current Rules-based and behaviour-based segments, from "lapsed high-value" to "browsed but never bought", synced automatically to email, ads and on-site personalization.
04
Behaviour analysis and reporting Cohorts, retention, product affinity and churn signals in dashboards your commercial team will actually open, plus AI-assisted summaries where they help.
05
Privacy and governance built in Consent handling, retention rules, access control and GDPR-ready exports and deletions, designed in from the start rather than bolted on.
What changes

From scattered records to decisions in minutes

The outcomes we design for on every customer data project. Figures come from your own engagement.

One profile per customer Every channel, order and conversation resolved to the same person.
Audiences that update themselves Segments sync to email, ads and on-site personalization without a spreadsheet.
Decisions from data, not gut feel Churn, affinity and cohort signals in dashboards your team actually opens.

Find out what your customer data could tell you

We will map your sources, show you the gaps and propose the shortest path to a unified profile.

Request a data review